Blog
What we have learned about getting email delivered.
Writing on email deliverability, transactional sending and the practical side of getting mail into an inbox.
Email Teams: Don't Buy a Dedicated IP If You Send a Few Thousand a Day
Decide if a dedicated sending IP fits your email team. Confirm the real egress IP, follow a warm-up checklist, monitor reputation, or use Notix to cut ops.
Recover Failed Payments: Idempotent Dunning Emails with a 4–5 Cadence
Recover failed payments with dunning emails: 4–5 email cadences, decline code branching, idempotent state machines, sandbox tests, and Notix transactional...